Peach Aviation has officially renewed its brand and corporate identity to mark its 15th anniversary on 1 April 2026. The airline is retiring its sharp, high‑contrast fuchsia identity and replacing it with a warmer palette built around soft pink/peach, ivory, and brown earth tones. The redesign was created with globally known designer Oki Sato (Nendo) and is intended to shift Peach’s image from a typical low‑cost carrier toward a more relaxed, mature, and comfortable travel flight operator. |
The new logo debuts on 1 April 2026 and features a softer pink tone, an iconic leaf motif, and more open typography. The new aircraft livery— pink with calmer beige and brown accents—will begin appearing on Peach’s Airbus fleet in spring 2027. The fuselage design uses intentionally irregular patterns to evoke playfulness and anticipation while maintaining the airline’s signature colourful identity. See also: https://www.flypeach.com/information/brand/en/?utm_source=edm_sg&utm_medium=email |
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