Friday 29 August 2014

Inflight Magazine exhibits at NATAS for the first time

Report by : Gan Yung Chyan
                 / KUCINTA SETIA
Distributed to Everyone



SilverKris, the Inflight Magazine of Singapore Airlines, is exhibiting under its own booth at NATAS Holidays 2014 for the first time. It is the only known independent inflight magazine to have exhibited in a travel fair in inflight magazine history. Normally, inflight magazines are available under airlines' booths, at airlines' branch and representative offices and onboard flights.

At SilverKris, visitors and readers fill in a survey form, share an article from SilverKris.com on Facebook to win ice cream treats, register on its SilverKris Explorers site to win vouchers and share travel stories with like-minded readers and upload travel pictures to win a free return trip to Bali or Hong Kong.

SilverKris marketing staff also walk around to distribute hardcopies of August and September 2014 issues of SilverKris to travel agents and the public.

SilverKris has enlivened the inflight magazine reading experience a lot.

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